Asana, Proofhub, Basecamp, Teamwork, and Trello are other project management options that are ideal for an advertising agency to manage workflow as demonstrated by the ratings and reviews from industry experts like G2 and Software Advice. Information regarding the companies, their pricing, reviews, clients that use these platforms, and screenshots of their interfaces are provided below.
- Asana helps companies file and track reports, has marketing features that plan and manage content calendars, content, creative requests, launches and more. The sales features track prospects, manage customer accounts, onboard new clients, and show sales. The software also has human resource features such as onboarding.
- “File and track bug reports and sprints. Keep product feedback under one roof to prioritize and make changes faster.”
- Plan and manage content calendars, campaigns, creative requests, events, product launches, and more.
- “Teams that want results trust Asana” and these teams include companies such as Airbnb, Deloitte, The New York Times among other well-known brands. Sling and Stone is a PR agency that helps “future-shaping brands launch, grow and manage their reputations”, and they use Asana to help their clients including companies like Uber and Twitter among other big names.
- Int Marketing, AdRoll and G2 are also clients that use Asana, and case studies regarding their success can be found here.
- Asana has four different pricing plans including basic, premium, business, and enterprise. The basic plan is free for individuals or teams that are just getting started with project management, whereas premium is for teams that need to create business plans and is $10.99 if paid annually or $13.49 if billed monthly. The business plan is for teams and companies that need to work across initiatives is $24.99 a month if paid annually or $30.49 a month if paid monthly. Enterprise plans are for organizations that need additional security, control, and support, however, sales must be contacted for a quote for this plan.
- Asana is rated a 4.4 out of 5 on Capterra with 8,491 reviews. It was rated a 4.3 out of 5 for both ease of use and customer service. Software Advice rates it a 4.41 out of 5.
- “The best part about Asana is how customizable it is in so many facets, you can really tailor it to the needs of your specific team and project…. I also enjoy that there is a mobile app version.”
- “With Asana I can have a overview of my projects where I want, work great of mobile as too Asana can share task with others, to great overview of project Asana is easy to use for all people.“
- With all of its endless functionality tools – it can be a bit daunting in setting up the ideal layout and structure of use for your team.
- “The Asana interface is simple to use on the computer, but the navigation is less intuitive when being viewed on mobile. “
- “I wish there were a mid-level pricing tier for entrepreneurs to take advantage of some of the pro-level features, but not have to commit to the fairly pricy upgrade. Don’t get me wrong, it’s probably very worth it to upgrade, but I’d rather be able to choose the features that would benefit me at a reduced price rather than buy the upgrade for one or two I really want.”
- ProofHub is a popular, highly-reviewed project management software that allows teams to “easily plan, collaborate, and deliver projects of all sizes” using one platform “with all the right tools” all in one place.
- Planning features include things such as Kanban boards to self manage and visualize workflows. It provides the ability to assign personal tasks or tasks to multiple people prioritized by deadlines, time estimates, and labels. The project manager feature allows teams to choose who manages which project and receives all the notifications for missed deadlines and overdue tasks. The Gantt chart allows for planning and visualizing the pieces of the project in a timeline view and to adjust plans in response to shifting deadlines. Custom roles allows for control of what team member gets access to certain features based on their responsibility in the organizational workflow.
- Collaboration features include proofing to provide feedback, and allows for team discussions in a centralized location and a chat feature.
- Organization features include a calendar, request forms, notes, files and document storage, project templates, and file version control. Delivery features include project and resource reports, project overviews, workload reports, project progress reports, timesheets, and daily agenda.
- Additional features include white-labeling, API access, bookmarks, IP restriction, trash can, multilingual, notifications, activity logs, and integrations.
- Software Advice shows out of 40 reviews, the average user rating is 4.34 out of 5 stars. The software was rated 4.5 for ease of use and customer support, and 4.0 for value for money and functionality. G2 gives that ProofHub’s highest rated features are portfolio coordination at 8% above average, API/Integrations at 11% above average, and request management at 8% above average. It gives the lowest rated features to be project budgeting at 1% above average, customization at 2% above average, and comments at 1% below average.
- Positive reviews of ProofHub Software reference how easy it is to use, and it easily syncs many tools and features together to increase productivity and save time.
- “ProofHub made everything easier, smarter, and faster, without breaking the bank. Thanks to ProofHub, 1. We’ve better control of our projects, tasks, and communications. 2. We work together better. 3. We’ve been saving tons of time. 4. We’ve eliminated all the fuzziness from our work process. 5. We’ve been identifying and knocking problems out faster. 6. We achieve better work satisfaction. 7. We’ve been able to bring down our project delivery time. And… we’re 10x more productive.”
- “ProofHub has helped us organize nearly anything and everything in our workflow effortlessly. The inbuilt templates help us set up our projects easily… It is a feature-rich software such that we have to look no further for any of our project management requirements.”
- Multiple reviewers cited no cons to the software or cited a problem with a Chromebook plugin that was easily fixed. One negative review we found stated, “This software haven’t very user interface friendly and too many notifications. I think it can be improve.”
- “UI is fast but a bit erratic. The Gantt chart which management heavily relies on is a pain to use and set up for each project. It’s there, it completes ProofHub’s feature list, but using it became no longer practical since more time is wasted for trying it to work as intended.”
- It is used by over 85,000 teams and businesses including Netflix, Google, Tripadvisor, and many more.
- A blog by ProofHub details why advertising teams should use the software.
- Advertising companies that use the software are Explore Media, and Accord Apps and Development Marketing.
- Basecamp’s software is positioned to provide project management due to its 20 years of working remotely.
- Features include messages, real-time data, to-do lists, schedules, file storage, documents, and check-ins. Basecamp’s Hill’s Charts are better than Gantt charts as they provide missing information to help spot problems and course correct.
- Basecamp Business allows users to create as many projects as desired, provides a company HQ, grants advanced access to control what users see, provides project templates, and priority support.
- The software integrates with third-party tools like time-trackers.
- Companies that use Basecamp include “software development shops, design firms, freelancers, consultants, architects, agencies, media companies, schools, and non-profits”. Companies around the world have fundamentally improved their workflow with Basecamp. To date, the company has 3.3 million accounts, and 6,863 teams that just joined them last week.
- Sherpa Marketing rates the software with 5 stars on Software Advice.
- Basecamp Business is for those who want to run their business on the platform and it is a $99 per month flat fee, it includes every feature plus unlimited projects, unlimited users, 500 GB of storage, and no per user fees.
- Basecamp Personal is “limited but free”, and includes 3 projects, 20 users, and 1 GB of storage space.
- Basecamp boasts that its “all-in-one, fixed price compares to bundling Slack + Asana, Dropbox & G suite together”. In addition, whether a company has 5 users or 50 the price is the same which allows companies to save money while they grow.
- Capterra reveals a 4.3 rating out of 5 from 11,629 reviews. The software was rated 4.3 out of 5 for ease of use and 4.3 out of 5 for customer service.
- “I’ve personally used Basecamp for two years and have liked it in general for organizing Digital Marketing projects within an agency. You also get the ability to add the client to the project and choose what to show or hide from them, making it just a bit easier to keep them in the loop and get required feedback from them.”
- “I love its user interface, particularly on the new one. It’s so elegant, intuitive, and easy to use. “
- “I really love Basecamp. It is simple, powerful, and gets out of your way so you can get work done. It has replaced about three other apps (including Slack) for our team.”
- “Basecamp still has some key missing features that create workflow issues every now and then. You can create recurring events, but not recurring to-dos.”
- There is a little bit of a learning curve with the single page interface but that is be design.
- Teamwork is a tool that helps teams to “improve collaboration, visibility, accountability and ultimately results”. The suite includes teamwork, help desk software, team chat software, and content collaboration and planning software.
- Teamwork Desk handles logistics so the team can focus on creating better customer experiences, while Teamwork Chat enables the whole team to collaborate to make faster decisions.
- Teamwork Spaces is the document management software that organizes critical information to make it easier to find. Teamwork CRM is the sales CRM software that helps develop and manage the sales process, and growth.
- Teamwork is trusted by over 20,000 companies all over the world.
- Some of its clients include PayPal, Disney, Netflix, among others.
- Advertising companies that use Teamwork include Pravda Media Group and Seafoam Media. Case studies about these two using the software can be found here.
- Free Forever is free for 2 projects, 5 team members, limited board view, subtasks, color themes and time tracking. The Pro plan is $9 per user per month and includes 300 projects, up to 50 team members, board view triggers, task list templates, project templates, instant file editing, webhooks, Gantt charts, dashboards, and unlimited free collaborators.
- The Premium plan is $15 per user per month and is for advanced work management for teams that are scaling efficiency. It includes all the features of the Pro plan but increases the number of projects from 300 to 600, 100 team members, premium integrations, and burndown reporting. The Enterprise plan price is not available as companies must contact the sales department.
- Trello’s product management software helps teams stay organized by allowing collaboration on projects from the beginning to the end and features a built-in workflow automation butler that boosts productivity using automation.
- Millions of people and companies use Trello, and some of these companies are redhat, Fender, Google, and National Geographic.
- Loganix is a marketing agency that increased productivity an epic 200% by using Trello and Scrum.
- Trello is free forever and provides unlimited personal boards, cards, lists, and 10MB per file attachment.
- The Business Class plan is $9.99 per user per month and includes 250 MB per file attachment, priority support, custom background and stickers, and power-up features such as custom fields, a map view, calendar view, and 100 app integrations. Companies receive 1,000 commands runs per team for up to 200 users per team, command administration and various other features of automation.
- The Enterprise plan is $20.83 per user per month for up to 5,000 users. Both the business plan and enterprise plan include increased security and administrative features not included in the free version.
- Trello is rated a 4.5 out of 5 on Capterra. It is rated 4.5 out of 5 for ease of use and a 4.3 out of 5 for customer service. Software Advice rates it a 4.51 out of 5.
- The company has positive reviews featured in Forbes, The Wall Street Journal, and Tech Crunch. Loganix is a marketing agency that increased productivity an epic 200% by using Trello and Scrum.
- “I love Trello boards! Ever since I was introduced by my manager to the concept of Kanban boards and Trello, I have loved this app for use in the office (required for my team) as well as for my personal productivity (i.e., my private life).”
- “I liked the easy to understand layout, and the fact that you can easily move things around or relabel them if you need to. The ability to attach different media is good and the interface is nicely customisable.”
- “Trello is more suitable for simple projects with in a small scale. It is not suitable for big projects with many teams. Users can only upload files up to 10MB for each attachment. Files bigger than 10MB cannot be upload if you are a basic member. Only business class and gold members can attach files up to 250MB.”
- It becomes difficult to manage cards with trello boards once the company size grows. – Difficult to manage a trello board with a lot of cards added to it.